Larry Genkin and the rest of the great folks over at Blogger & Podcaster Magazine have been great supporters of Podcamp, and are continuing that tradition with Podcamp NYC. There’s a great interview lead organizer of Podcamp NYC, John Havens, did the CEO of Larstan Publishing, Larry Genkin, over at Blog Talk Radio you should check out- some exciting news about how Blogger and Podcaster is seeking to help bloggers and podcasters make some money through their content.
Blogger & Podcaster are also extending a special offer to attendees of Podcamp NYC 2.0- an opportunity to get directly to the mainstream audience who reads USA Today or visits their website!
Larry says:
“I’m writing today with some exciting news that will enable you to promote your blog or podcast to a large mainstream consumer audience more cost effectively than ever before. Here are the details:
Back in December Blogger & Podcaster Magazine teamed up with USA TODAY to launch The Blogger & Podcaster Guide (think TV Guide for blogs/podcasts to a mainstream audience). I’m excited to announce that effective immediately, USA TODAY has given us permission to reduce the price from $49.95 per month (a bargain by USA TODAY standards) to just $5 per month. It is our hope that this new price point will make The Blogger & Podcaster Guide accessible for everyone. (If youre already a customer of the guide no worries, the new pricing will happen automatically at your next billing cycle. You don’t need to do anything.)
However, as they say in infomercials, “that’s not all”..
To further drive traffic into the Blogger & Podcaster Guide, in addition to our franchise spot on the home page of USA TODAY.com (visited by over 10,000,000 daily), USA TODAY is now going to be giving us 2,000,000 premium placed advertisements (leader boards, skyscrapers etc.) each month. That equates to just shy of 67,000 ads per day. Were going to be all over USATODAY.com.
Perhaps most significantly of all, USA TODAY has given us permission to work with other media partners beyond themselves. This selfless act on their part has allowed me to work out partnerships with 15 additional magazines/publishers. The USA TODAY and ALL of the new publications are included at no additional charge to you-just $5 per month for them ALL. Plus, I’m having conversations many other publishers and expect to add new ones to our network every month. You can keep tabs on the complete list to date at www.bloggerandpodcaster.com/register.
Instead of waiting for the mainstream to find us, together we’re bringing blogs and podcasts to the mainstream. This should be good for your blog/podcast and our industry as a whole. Help spread the word!
I should disclose that I have taken advantage of this offer myself, and it has been driving traffic to my site and podcast, so I am pleased with the service.
If you aren’t familiar with Blogger & Podcaster Magazine, be sure to sign in early at Podcamp and pick up a free copy of the magazine at registration.
